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Specsavers
The Relationship Aid
Specsavers and Golin London identified a significant behavioural hurdle: a decade-long delay in seeking hearing support due to deep-seated stigma. With Valentine’s Day looming, our collaboration focuses on shifting the narrative from medical loss to romantic connection.
By interrogating the sensory logic of intimacy, the film positions the Advance 65 not as a clinical necessity, but as a provocative piece of tech essential for relationship longevity.
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